DiscoverThe Jess Larsen Show on Innovation & LeadershipHow She Bulit the Real Real to a Billion Dollar Company | Julie Wainwright
How She Bulit the Real Real to a Billion Dollar Company | Julie Wainwright

How She Bulit the Real Real to a Billion Dollar Company | Julie Wainwright

Update: 2025-10-09
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Julie Wainwright transformed the stigma around “used” luxury into a movement worth over a billion dollars. The founder of The RealReal, reveals the story behind the luxury resale empire that changed how the world shops for secondhand fashion. In conversation with Jess Larsen, she shares how she identified a market gap Amazon couldn’t fill, scaled from her living room to IPO, and turned setbacks into strategy.





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How She Bulit the Real Real to a Billion Dollar Company | Julie Wainwright

How She Bulit the Real Real to a Billion Dollar Company | Julie Wainwright

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